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An Ode to Orlando

ADA Interiors launches an inaugural design collection with an art exhibition.

Pi Artworks, London
4th – 26th February 2022

By TDE Editorial Team / 3rd February 2022
Installation view COURTESY: Pi Artworks & ADA Interiors

Installation view
COURTESY: Pi Artworks & ADA Interiors

IN A SIGN of the times, interior design company ADA, founded by Deniz and Turgay Huysal, has chosen to launch their inaugural collection of bespoke artisanal furniture by staging an art exhibition.

Installation view COURTESY: Pi Artworks & ADA Interiors

Installation view
COURTESY: Pi Artworks & ADA Interiors

The company is driven by the ethos that domestic interiors are intimate spaces enlivened by stories and the links forged by their owners between the art, design and objects that animate them. Furniture is as important as painting, ceramics or sculpture to this expressive dialogue.

Installation view COURTESY: Pi Artworks & ADA Interiors

Installation view
COURTESY: Pi Artworks & ADA Interiors

Taking inspiration from this, they have worked with Marcelle Joseph and Pi Artworks to reimagine the gallery space as the private home of a fictional art collector set in London in the present day. In honour of the Fitzrovia setting of the gallery, they have based their character on Virginia Woolf’s Orlando, conjuring an aesthete who is “a passionate, brilliant and eccentric character who lives and breathes art, navigating through time and gender.”

Installation view COURTESY: Pi Artworks & ADA Interiors

Installation view
COURTESY: Pi Artworks & ADA Interiors

The exhibition is divided into two areas: a drawing room and a study, representing the twin selves of Orlando as both a man and a woman. The fictional Orlando lives for more than 300 years without ageing: the idea of the exhibition is that the furniture and the contemporary art are in an ever-evolving conversation, passed through generations.

An Ode to Orlando at Pi Artworks, 55 Eastcastle Stree, London W1W 8EG.

By TDE Editorial Team
Article by TDE Editorial Team
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